Mass Transmit implemented our new Group Transmit social and email sharing platform to assist the American Marketing Association in promoting their Marketing Research conference, which will be held September 26 – 29 in Atlanta, GA.

The conference brings together some of the industry’s top practitioners from companies including Yahoo, General Mills, The Coca-Cola Company and ESPN.

The Group Transmit platform allows users to share conference information with their group seamlessly and quickly across Facebook, LinkedIn, Twitter and other social media channels as well as via email.

About the American Marketing Association

The American Marketing Association (AMA) is the professional association for individuals and organizations who are leading the practice, teaching, and development of marketing worldwide. Through relevant information, comprehensive education and targeted networking, the AMA assists marketers in deepening their marketing expertise, elevating their careers and ultimately, achieving better results.

Mass Transmit is proud to be a sponsor of Social Fresh Charlotte, a one-day social media conference taking place on Monday, August 16th at the University Hilton. Mass Transmit is also sponsoring the pre-event networking party on Sunday the 15th at Mez in uptown Charlotte. Social Fresh is focused on bringing social media insights to marketers and using social media to achieve business results.

Social Fresh Charlotte will be attended by many of the the region’s top marketing, advertising, and PR professionals. These marketers are attending to learn about key vendors, tools, and services available to help them succeed in social media. Attendees will have access to several of the most influential and experienced social media experts including Amber Naslund of Radian 6 who will provide the keynote presentation.

Founded by social media expert and consultant, Jason Keath, Social Fresh is dedicated to bringing together big name speakers with years of experience and big name companies to cities that do not normally have access to content of this caliber.

About Social Fresh, LLC:

Social Fresh LLC is a social media marketing and events company. We hold social media conferences throughout the country as well as custom corporate training, niche industry events, and social media consulting. Additional information about Social Fresh is available on the internet at http://socialfresh.com.

Mass Transmit has provided Shell Oil’s Rain-X brand with the services required to launch their new Rain-X Products YouTube Channel. Mass Transmit designed the channel elements, provided copywriting services and managed the video preparation and upload.

The current site features many Rain-X videos on wiper blade installation and videos from third parties about Rain-X products. Rain-X plans to provide Mass Transmit with additional video to upload on a regular basis.

See the Rain-X YouTube Channel at http://www.youtube.com/rainxproducts.

BookDaily.com, the leading source of book samples online, has entered into an agreement with Email Transmit to provide email marketing services to authors. The partnership provides an easy, effective email platform to help authors and publishers build their email lists and communicate about books and book-related news and events.

“As book content continues to migrate to the digital environment, it is becoming increasingly important for book authors and publishers to connect with readers directly online. BookDaily is designed to help authors expose their work to readers and encourage them to opt-in to the authors’ email lists,” said Scott Wolf, CEO of ArcaMax Publishing, BookDaily’s parent company.

“The natural next step is to offer a solution for the authors to then communicate with these readers who have expressed interest in the authors’ work using email. We researched the industry and determined that Email Transmit is uniquely suited to serve this market,” Wolf said.

Email Transmit has worked with a number of publishers and authors and has used this experience to develop a customized solution for BookDaily authors that includes author newsletter templates and an email marketing transmission and tracking program.

Email Transmit President, Anthony Schneider is also an author. His book Tony Soprano on Management became a business bestseller on Amazon, reaching 127 in sales. Schneider credits email marketing to its success. “I first tried hiring a PR firm to help me market my book, but that wasn’t cost effective. So I turned to email marketing, and that’s what worked,” Schneider said. “That’s why I’m so impressed with BookDaily. We’re excited to be able to work with their authors.”

The bookdaily.com website features the first chapter of more than 80,000 books. In its first year, BookDaily distributed more than 10 million sample chapters to readers on the website and by email. The company has more than 25,000 full reader accounts and currently maintains 150,000 email subscriptions.

Pearson Education wanted to create an environment where they could provide educators with the opportunity to connect and share ideas, trends and best practices.

This lead to the development of EdNebula.com – a space for educators. EdNebula is an online community that provides Facebook-like functionality for social sharing.

Mass Transmit built Ednebula using Joomla content management system (CMS) and JomSocial. Site users can create profiles and post status updates, connect with other users, write blog posts, upload images, share audio and video, create events, participate in message board discussions and much more.

The site is currently in beta and will have a formal launch in the near future.

Visit the Pearson Education EdNebula.com community site for educators.