Mass Transmit CEO Adam Q. Holden-Bache will be speaking on a panel during the session “Using the Right Metric for the Right Job” at the Email Evolution Conference. Adam will be presenting details on the email marketing metrics standards as defined by the Email Experience Council’s SAME project (Support Adoption of Metrics for Email).
Using social media for business-to-business marketing is a relatively new concept, but a recent publication, The B2B Social Media Book, shows B2B businesses how they can use social media to generate leads, increase engagement and generate positive ROI with B2B social media marketing. The book, by co-authors Jeffrey L. Cohen and Kipp Bodnar, has been [...]
Mass Transmit writes, designs and delivers monthly email newsletters and offer emails for ApartmentCareers.com. The emails communicate with a range of job seekers, residential property customers, prospects and the media, providing added reach via social sharing. Founded in 1998, ApartmentCareers.com is the leading provider of online recruiting services to employers and registered job seekers in [...]
“Mass Transmit has met and exceeded all our expectations,” says Matt Cauthron, Web Editor at Langdon Publishing, creators of TulsaWeekender and TulsaPeople. Mass Transmit is working with Langdon Publishing to create weekly destination newsletters, build subscribers lists, grow and manage opt-ins and power online sweepstakes. “I’ve worked with other email providers and none has come [...]
Mass Transmit won 2 Gold Awards and 1 Bronze Award as well as the “Rookie of the Year” award at the 2011 BMA Carolinas ProAd Awards. The BMA Carolinas ProAd Awards recognizes the best in B2B strategy and creativity in North and South Carolina. The Gold Awards were presented to Mass Transmit for client work [...]
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