Event Marketing

The Challenge: America Online’s Media Network division desired turnkey solutions to help promote a variety of event marketing programs.

The Solution: By developing and providing services for email distribution, web-based RSVP registration, confirmation/reminder emails and post-event surveys, Mass Transmit effectively delivered a comprehensive email communication cycle.

The Results: These event-marketing campaigns have been used for movie screenings for notable films including Harry Potter and the Prisoner of Azkaban, Superman Returns and Batman Begins, as well as other regional events including the Sundance and Tribeca Film Festivals.