Social Media Nation

Social Media Icons

4 out of 5 active Internet users visit social media and blogs. Social networks and blogs account for nearly a quarter (22.5%) of the time Americans spend online.

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The Social Brand, Circa 2012

Source: Mashable

It’s 2012, and social media is old hat. Most adult Americans with Internet access use Facebook, and a whole lot of us use Twitter and other social media. According to a Mashable study, 58% of us have liked a brand on Facebook, while 39% of us have tweeted about a brand.  See the cool Mashable [...]

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11 Awesome Lists of 2011 Online Marketing Predictions

Social Media Crystal Ball 2011

As we kick of the new year it's interesting to see what industry experts feel will be the next big trends in online marketing. Here's a list of 11 posts that predict what's in store for social media, location based services, online video, search and more.

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Social Growth Taking a Breather?

breather

According to a recent Forrester survey, social growth is slowing (or at least taking a breather) in most categories.

Compared to previous quarters, Q2 of 2010 saw “joiners” continue to grow rapidly. (“Joiners” are social network participants; they inhabit the rung of the social ladder above “spectators,” meaning they maintain social network profiles and visit social media sites, but don’t have their own blogs, tag content or Tweet a lot.) The rest of the categories are stable or declining. For the first time, the “spectator” group (users who reads blogs and listens to podcasts but do not actively participate in social media) is shrinking.

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Email Marketing in a Social Media World

socialsocial

Is social media replacing email as a marketing channel? Are people sharing more on social networks than via email? Is the growth in social media coming at the expense of email?

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3 Private Social Community Options for B2B Companies

here is an

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